My background

Sport Scientist and Exercise Physiologist coaching Zwift cyclists and rowers, backed by 10 years in Olympic-level sport.

For over a decade, I worked as an exercise physiologist in high-performance sport, supporting Olympic-pathway athletes through training design and day-to-day monitoring. At the UK Sports Institute, I used training monitoring, longitudinal tracking and performance testing to guide decisions — regularly translating complex data into practical, actionable guidance for athletes.

Coaching, to me, is about more than the numbers. I place a strong emphasis on communication, education, and building trust — making sure every athlete feels supported and cared for throughout the process. That's the same approach I now bring to Zwift cyclists and rowers.

Jack Brown

Credentials & experience

GB Olympic & Paralympic Rowing Team

Worked as an Exercise Physiologist supporting athletes at the highest level of the sport.

UK Sports Institute

Collected physiological data to objectively inform training and competition decisions.

BSc & MSc in Sport Science & Applied Physiology

Academic grounding behind every plan — this isn't trial and error.

UCI Cycling Coaching Certification

Formally certified to coach cycling at a governing-body level.

CASES Accreditation

Accredited by the UK's professional body for sport and exercise science.

TrainingPeaks Level 1 & 2, & How to Coach Cycling eSports

TrainingPeaks qualifications, including advanced power-based analysis.

My training philosophy

Training Consistency

The best plan is the one you can actually stick to. I build training plans to optimise consistency, balancing training with recovery.

Smart training-based decisions

I encourage making smart training decisions — not just pushing hard for the sake of it. Every session has a purpose.

Individualised training

Athletes respond to training differently. Every plan is built around you. Your data, your goals, and your life — not a template with your name on it.

Areas of expertise

Training Prescription

Periodisation

ZZZ

Optimising Recovery

Training Monitoring

Physiology Testing

Race Day Strategies

Ready to train with structure?

Start with a training plan, or book a 30-minute consultation if you're not sure where to begin.