Privacy Policy

Effective Date: 1st March 2026

Jack Brown Endurance is committed to protecting your personal information and respecting your privacy.

This Privacy Policy explains what data we collect, how we use it, the legal basis for processing, and your rights under UK data protection law.

1. Who We Are

Jack Brown Endurance is a UK-based sole trader business providing personalised indoor cycling training plans.

For privacy enquiries, contact:
jack@jackbrownendurance.com

2. Information We Collect

We may collect and process the following categories of personal data:

Identity & Contact Information

  • Name

  • Email address

  • Billing details

Payment Information

  • Payment details processed securely via third-party payment providers (e.g. Stripe).

  • We do not store full card numbers.

Training & Performance Information

  • FTP

  • Training history

  • Weekly availability

  • Goals

  • Experience level

  • Other information voluntarily submitted for plan individualisation

Technical & Usage Data

  • IP address

  • Browser type

  • Device information

  • Cookies and analytics data

3. How We Use Your Information

We use personal data to:

  • Process payments and deliver training plans

  • Design personalised training programmes

  • Communicate regarding purchases or enquiries

  • Maintain financial records for tax and accounting purposes

  • Improve website functionality and performance

  • Send optional marketing communications where you have provided consent

4. Legal Basis for Processing

Under UK GDPR, we process personal data on the following lawful bases:

  • Contractual necessity – to provide and deliver purchased training plans

  • Legal obligation – to comply with tax and accounting requirements

  • Legitimate interests – to improve website performance and business operations

  • Consent – for marketing communications where applicable

5. Sharing Your Data

We do not sell or rent your personal data.

We may share information with trusted third parties where necessary to operate the business, including:

  • Payment processors (e.g. Stripe)

  • Website hosting provider (Squarespace)

  • Email service providers (if applicable)

  • Accounting software or professional advisers where required

Where third-party providers process data outside the UK, appropriate safeguards are in place in accordance with UK GDPR requirements.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy.

Financial and transaction records may be retained for up to 6 years to comply with UK tax and accounting obligations.

Training and contact data may be retained for a reasonable period for business and record-keeping purposes unless deletion is requested.

7. Data Security

Reasonable technical and organisational measures are in place to protect personal data from unauthorised access, loss, misuse, or disclosure.

However, no online system can be guaranteed completely secure.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to certain processing

  • Withdraw consent for marketing communications

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact:
jack@jackbrownendurance.com

9. Cookies

This website uses cookies to enhance browsing experience and analyse website traffic.

By continuing to use the site, you consent to the use of cookies. You may adjust cookie preferences via your browser settings.

10. International Users

Services are not available to residents of the United States or Canada.

If you access this website from outside the UK, you acknowledge that your information may be processed in the United Kingdom in accordance with this Privacy Policy.

11. Changes to This Policy

This Privacy Policy may be updated periodically. The version in effect at the time of your use of the website or purchase of services shall apply.